People don’t buy what you do, they buy why you do it

Continual learning is critical to business success. Our clients respect the fact that we don’t always do the same thing year over year. We push ourselves to get better, more efficient, and to continually stay on top of marketing in a fast paced business world. Our hope is that this becomes a place for clients and visitors to see what’s driving Roddis Communication team, and making us think about the next new thing in marketing, communication and digital trends.

21 November, 2023

Be the Master of Your Website with a CMS

In the ever-evolving landscape of the internet, content is valuable currency. For most small to medium-sized businesses, maintaining a dynamic and engaging online presence is a top priority. One of the crucial tools to help achieve this is a website Content Management System (CMS), which allows businesses, organizations, and individuals effectively manage their online activities.

9 November, 2023

Business Email Compromise

You probably remember at least one situation when one of your employees got a letter that was made to look like it was sent from you but actually was some spam message or worse. It might have been created to hijack your customers or block your operations. We hope you deleted it...

8 November, 2023

Is Your Business in Danger?

Are you a small or medium-sized business owner? And you are sure cybersecurity is something ephemeral or for big companies to worry about? Or do you think that you are not really at risk because you don't do e-commerce? The reality is that access to your clients' database, your emails, and all the information you think is secure on the server are the things that might be easily targeted by threat actors whose tools keep evolving.

30 October, 2023

The Vital Role of Cybersecurity for Small Businesses

In today's landscape of increasing digitization, cybersecurity for businesses, especially small and medium-sized ones, has never been more important. As we rely more and more on technology to help us achieve our business goals, cyber threats become a very real threat for businesses of all sizes. Sophisticated tools, used by the malicious actors behind these threats, underscore the need for businesses to be vigilant, proactive, and well-prepared.

10 October, 2023

Canadian Digital Adoption Program: Empowering Digital Transformation

Navigating modern digital tools might seem overwhelming. Wondering whether your café needs Instagram or Facebook? Is taking your store online a good move? Should you invest in Facebook ads or merchandise?

26 September, 2023

September Highlights and Inspirations from Roddis Communications Team

Fall in Halifax marks the start of a new business season, and Roddis Communications team has been working diligently to make it a successful one. Here we would like to share stories of some of our September website design projects we are proud to be a part of.

19 May, 2021

3 Reasons to get a New Website

Working with small to medium size businesses to rebuild their websites has recently become our bread and butter, and it’s what we love to do.

10 May, 2021

Building a Social Media Strategy

We recently wrote about three common statistics you should focus on when developing your social media strategy but then it dawned on us – we should probably mention HOW you can build a strategy to guide your organization’s social presence.

13 May, 2021

Developing your social media posting strategy?

Whether you’ve just started your business and created a whole bunch of social media accounts, or are looking to improve your results, some of the answers may be found in three common statistics.

14 May, 2021

The strength of a great story

As a small business, we know how easy it can be to get caught up in the day-to-day workings of your company and lose sight of that big picture “WHY”. Whether it’s why your customers keep coming back to you, or why you come into work every day